If there’s one thing that carries the potential to generate constant and regular commissions in the business of affiliate marketing, it’s lead generation affiliate programs.
One of my favorites is Legendary Marketer.
With lead generation affiliate programs, you are typically looking for softwares because they have have higher commissions and even recurring commissions.
But let’s be honest.
It sucks to try and go through 50 programs and figure out which one has the best product, the best commissions, etc.
So I’ll do it for you.
Want to know which affiliate marketing method works best for you? Answer the short quiz below:
Today, we’ll be looking through some of the top lead generation affiliate programs and dive into their attributes before you leap towards a particular choice and go nuts creating content.
So easy even a dummy could do it.
Top Lead Generation Affiliate Programs
1. Fiverr
2. ScopeLeads
3. SEMrush
4. Shopify
5. SalesNexus
6. Promo.com
7. LeadPower
8. Leadpages
9. Legl
10. BlueHost
11. LeadAdvisors
12. leadPops
1. Fiverr
With operations in over 150 countries, Fiverr boasts over 5.5 million people who use the platform to grow their business through lead generation affiliate programs.
One of the features that I like most about Fiverr is their commission plan. The company claims to understand the difference between each vertical and audience and offers payouts to the affiliates depending on the type of product or service they decide to promote.
Another attractive feature is the convenient affiliate marketing setup. The steps include joining Fiverr as an affiliate, promoting the services to your target audience, and earning a commission.
URL – Fiverr Affiliate Program
Cookie Duration – 12 months.
Commission Rate – For Fiverr CPA, you earn $50 – $150CPA and for Fiverr Hybrid, you earn $10 + 10% RevShare.
Pros:
- Fiverr is a well-reputed brand name.
- Their commission rates are higher as compared to other programs.
Cons:
- You only get paid for first-time buyers.
- The commission rates will remain the same for more expensive services.
2. ScopeLeads
ScopeLeads offers software for digital marketers allowing them to locate local businesses that require marketing services.
Through ScopeLeads, you can send cold emails to prospective clients and also follow-up drip sequences. The famous lead generation affiliate program also claims to teach the affiliates about B2B Blogging, Course Creations, and much more.
URL – ScopeLeads Affiliate Program
Cookie Duration – 60 days.
Commission Rate – 50% on first payments and 30% on all rebills.
Pros:
- ScopeLeads is an all-in-one lead generation software.
Cons:
- There isn’t a free trial available.
3. SEMrush
SEMrush uses ShareASale to display its lead generation affiliate marketing program to maintain transparency with its affiliates.
The program claims to provide its affiliates with landing pages, pre-designed banners, and links to SEMrush with a unique referral identification. One attribute that I like is the Advanced Creatives feature that allows you to create video ads and customize your content.
URL – SEMrush Affiliate Program
Cookie Duration – 120 days.
Commission Rate – $10 reward for trial activation and $200 per sale.
Pros:
- An extended cookie duration.
- Reliable affiliate management.
Cons:
- Their First Cookie Wins model could pose issues with earning commissions.
4. Shopify
The Shopify Affiliate Program seems to exhibit features such as content creation, webinars, and automated funnels, which make it one of the most popular lead generation affiliate programs in the market.
The program claims to allow its affiliates to monetize their target audience and earn commissions from each new referral.
URL – Shopify Affiliate Program
Cookie Duration – 30 days.
Commission Rate – $58 for each new user who signs-up for a 14-day free trial.
Pros:
- The program has a higher conversion rate.
- It exhibits 24×7 customer support.
Cons:
- The program doesn’t provide a recurring income.
5. SalesNexus
The SalesNexus affiliate program has shown the potential that makes it a member of the most sought-after lead generation affiliate programs. The program claims to provide automated sales and customer engagement.
One feature that stands out from other affiliate programs is their all-in-one CRM and marketing tools.
URL – SalesNexus Affiliate Program
Cookie Duration – 90 days.
Commission Rate – $15 per lead.
Pros:
- The program exhibits high conversion rates.
- It also focuses on higher commission rates.
Cons:
- The brand doesn’t seem to have much brand recognition as compared to the contemporaries.
6. Promo.com
One of the best attributes of Promo.com that I like is the Track your Promogram. The feature allows you to stay in the loop and track your performance and their commissions.
The marketing platform claims to utilize features such as video ads to help the affiliates promote the services and earn consistent commissions.
URL – Promo.com Affiliate Program
Cookie Duration – 60 days.
Commission Rate – 30% commission on every sale.
Pros:
- The affiliate program allows for recurring monthly payments.
Cons:
- The customer service is disappointing.
7. LeadPower
LeadPower is responsible for providing quality leads to network marketing professionals. The company has been in business since the late nineties and has garnered a reputation among the best lead generation affiliate programs.
LeadPower appears to be a great platform to promote services for network marketing which leads to building their downlines.
URL – LeadPower Affiliate Program
Cookie Duration – Not disclosed.
Commission Rate – 10% on each sale.
Pros:
- The program exhibits higher conversions.
Cons:
- The cookie duration for this program is undisclosed.
8. Leadpages
Leadpages claims to help businesses generate leads through websites, landing pages, pop-ups, and much more.
A unique quality of this lead generation affiliate program that seems attractive to me is the versatile range of optimized templates. The program is user-friendly which makes it easy for users from non-technical backgrounds to work more freely.
URL – Leadpages Affiliate Program
Cookie Duration – 30 days.
Commission Rate – 30% recurring.
Pros:
- The program doesn’t charge extra for new leads.
Cons:
- The finer details are hard to locate.
9. Legl
Legl is a lead generation service for attorneys at law. The program works to connect consumers with attorneys through their directory.
The affiliate program works differently than conventional programs. When you signup as an affiliate, you get an API key, which allows you to place a submission form on your website. Through your form, Legl will directly receive the leads.
URL – Legl Affiliate Program
Cookie Duration – Not required.
Commission Rate – 50%.
Pros:
- It allows the affiliates to generate qualified leads.
Cons:
- The program may only interest people with a background in law.
10. BlueHost
BlueHost is one of the most popular lead generation affiliate programs because of its advanced and customized technology.
As an affiliate, your job is to promote BlueHost on your website through custom links and banners. The program works as a simple affiliate marketing strategy.
URL – BlueHost Affiliate Program
Cookie Duration – 90 days.
Commission Rate – $65 per sale.
Pros:
- The program exhibits low introductory pricing.
Cons:
- There’s no free site migration.
11. LeadAdvisors
LeadAdvisors is a digital marketing agency that focuses on building strategies through content creation, blogs, and ads that will boost the online promotion of services and products.
The company also claims to have higher client retention rates with new clients staying on for 18 to 24 months.
URL – LeadAdvisors Affiliate Program
Cookie Duration – Not disclosed.
Commission Rate – 20% on the first enrollment and 10% lifetime billings.
Pros:
- The program generates consistent leads.
- It’s useful for promoting small businesses.
Cons:
- The cookie duration isn’t disclosed.
12. leadPops
leadPops seems to be a must-have service for real estate and insurance professionals with recurring payouts for affiliates.
The company also claims to allow its affiliates to run their marketing campaigns with help from their resources and lead generation tools.
URL – leadPops Affiliate Program
Cookie Duration – Not disclosed.
Commission Rate – Up to 20% recurring commissions.
Pros:
- The affiliate program generates a recurring income.
Cons:
- It doesn’t seem to provide commission opportunities unless you’re in sales.
What to Look for When Choosing a Lead Generation Affiliate Program?
If you’re new to affiliate marketing, choosing the right program to promote can be daunting. You have to understand several features that differentiate between the average and the best lead generation affiliate programs.
The primary feature to find out about lead generation affiliate programs is their commission rate. Affiliate programs that offer higher commissions at fixed rates are probably more reliable.
As an affiliate, the more traffic you can generate, the more commission you’ll earn. Your job includes promoting a service or a product through a unique link and attracting people to purchase what you’re offering through your link.
When someone uses your link to purchase that service or product, you’ll earn a commission. The commission rates differ for each program.
Another crucial feature that determines the best-rated lead generation affiliate programs is the ability to have conversions. You want to look for a program that is successful in getting people to click on the promoted links and purchase the products.
Since your commissions are dependent on the purchase of the services or products you’re promoting, it’s preferable to look for a lead generation affiliate program that’ll offer a higher conversion rate.
Another odd pearl to look out for is how transparent the lead generation affiliate programs are with their affiliates. Understanding the terms and conditions set by the merchant is a skill you have to acquire before venturing into business with them.
A reliable lead generation affiliate program should also allow you to track your performance every month. You should have the ability to understand how much traffic you’ve been able to generate.
And at last, always try and find out the cookie duration of the lead generation affiliate programs you’re considering. Cookie duration plays a significant role in your chances of getting a commission.
Cookies are essential in finding out if a user has clicked on a particular affiliate link. They get saved on your browser for a limited amount of time set by individual companies and allow websites to differentiate between users.
For instance, if a merchant has set their cookie duration as 60 days, it means that the user has to purchase the promoted service or product within those 60 days on clicking the affiliate link.
If the user takes more than 60 days, then your chances of earning that commission become null. Hence, it’s smart to look for companies that offer a higher cookie duration.
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